Project_

Royce Hairbrands

Trademark, Packaging, Brand Collateral

Royce creates professional quality hair tools that bring the latest technology and innovation to you.

From layout to execution, each new hair tool design presents the opportunity to push limits creatively and technically.

Royce is: Imperial; one of a kind. High quality; considered to be the best of it’s kind. Royal. Only one.

The brand needed to reflect the quality and style of the tools they create. Yellow as the primary brand color reflects the creativity, confidence and originality of the brand,

The greatest thing Uppermost could have ever done for me was with one of the first phone conversations, you took lots of time to explain a logo and a brand. You made me understand what it means not only to me, but to my audience.

- Christy Bruski, Owner
Royce Hairbrands